Blar i AURA på forfatter "Kumar, Sushant"
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Associations between travel and tourism competitiveness and culture
Kumar, Sushant; Dhir, Amandeep (Peer reviewed; Journal article, 2020) -
The balancing act: How do moral norms and anticipated pride drive food waste/reduction behaviour?
Talwar, Shalini; Kaur, Puneet; Kumar, Sushant; Salo, Jari; Dhir, Amandeep (Peer reviewed; Journal article, 2022) -
A behavioural reasoning perspective on the consumption of local food. A study on REKO, a social media-based local food distribution system
Kumar, Sushant; Talwar, Shalini; Murphy, Mikko; Kaur, Puneet; Dhir, Amandeep (Peer reviewed; Journal article, 2021) -
Purchasing natural personal care products in the era of fake news? The moderation effect of brand trust
Kumar, Sushant; Talwar, Shalini; Krishnan, Satish; Kaur, Puneet; Dhir, Amandeep (Peer reviewed; Journal article, 2021) -
What determines a positive attitude towards natural food products? An expectancy theory approach
Talwar, Shalini; Kaur, Puneet; Kumar, Sushant; Hossain, Mokter; Dhir, Amandeep (Peer reviewed; Journal article, 2021) -
What drives brand love and purchase intentions toward the local food distribution system? A study of social media-based REKO (fair consumption) groups
Kumar, Sushant; Murphy, Mikko; Talwar, Shalini; Kaur, Puneet; Dhir, Amandeep (Peer reviewed; Journal article, 2021)Local food is gaining increasing popularity among consumers due to its association with sustainable consumption. However, for a product to be commercially successful, such growing popularity should translate into high purchase ... -
What drives brand love for natural products? The moderating role of household size
Kumar, Sushant; Dhir, Amandeep; Talwar, Shalini; Chakraborty, Debarun; Kaur, Puneet (Peer reviewed; Journal article, 2020)Natural products, including food, cosmetics, and other fast-moving consumer goods, are becoming increasingly popular, and their health-related benefits are widely recognized. Despite the growing awareness and use of natural ...